Checklist for digital customer onboarding

digital customer onboarding

What is checklist for digital customer onboarding?

The Checklist for Digital customer Onboarding is an automation that guides clients through the onboarding process so they can be aware of the requirements needed to finalize the contract while indicating tasks that are still outstanding. This automation also provides online tools and access to web resources to send missing information and documents to the institution and the agents involved in a structured way.

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Objectives:

  • Make sure the customer is aware of all activities required of them and clearly states the steps to be taken with a new account.
  • Progressively provide the client with the tools for loading missing or pending information and personal documents.
  • Remind the customer, automatically, if the required tasks are not completed within a predetermined number of days.
  • Use the client’s time in the structured loading of the information.
  • Cut customer service costs and employee time spent on information gathering.
  • Provide a simple, pleasant and structured customer onboarding experience.

Solution:

Automated sending of a series of communications that progressively verify, through a predetermined timeframe, the status of the account or service contract creation and sends the client communications of said progress status, with periodic reminders to complete the tasks, as well as links to web forms for entering personal information and documents.

Customization options:

  • Configurable corporate image, colors, logo and graphics of messages.
  • Possibility of integration with automation for digital document generation for contracts and policies to complete the process completely online.
  • Integration with CRM, helpdesk or other systems of the organization.
  • Combination of digital channels according to the organization’s needs: web portal, email, SMS, mobile application, WhatsApp, automated call or any other digital channel that the organization has available.

Implementation timeframe:

  • 4 to 8 weeks

Pre-requirements:

  • DANAconnect Advanced

What is digital onboarding?

Digital onboarding is the process of registering and welcoming new customers via digital channels. During the procedure, a person registers with a company to access its products and services using a digital device. They are required to provide their valid identification documents. 

How is a digital onboarding process?

During onboarding, organizations make sure that new users are able to access all of the products, services, and information that the organization offers in an easy and fast manner.

Why do we need digital onboarding?

It is considered an important milestone in the establishment of the user-organization relationship because it provides the company with an opportunity to legitimize the potential client with guarantees and appropriate controls, as well as determine the final decision of the prospective client whether to become a customer.

New or existing customers are integrated into a process in the organization in an easy, quick and frictionless way. Having a successful integration between your organization and new customers is critical to the long-term relationship, as it imprints the start of the business relationship and attests to the ease or difficulty of doing business with you. Also, the organization must protect itself and its customers from fraud or unwanted behavior, and the customer needs to trust the business or organization.

What are the benefits of digital onboarding?

Nowadays, it is possible to conduct an end-to-end digitized version of this process online  from almost any digital device.

With the new regulations and technological solutions, there is no need for customers to travel to access and purchase products and services. Online users can now open accounts and receive the same guarantees and security as when they open them face-to-face.

Regulatory and security support is available on any channel, at any time, with any company in any industry, including those in the financial services sector.

 

The benefits of digital onboarding include:

  • Lower cost
  • Lower completions times
  • Improved customer experience
  • High security standards

What does KYC mean?

KYC stands for Know Your Customer or Know Your Client.

A KYC check is required when creating an account and periodically thereafter to identify and verify the client’s identity.

It is the due diligence and responsibility of financial entities to ensure that their clients are who they claim to be.

If the client does not meet the minimum KYC requirements, banking, insurance, and financial services may refuse to open an account or halt a business relationship.

What are the types of onboarding processes?

Digital Onboarding: 

Consumers have the option of becoming clients remotely with security and guarantees without having to go to an office or store. The process is digital, remote and online end to end.

Pressential onboarding: 

An onboarding agent meets with the customer in a brick and mortar office, where the customer must provide identification and sign the needed contracts or documents.

Semi-pressential Onboarding: 

Some companies offer their new clients digital documents so that they can fill out the data at home, but even so, they must come into the office in person to deliver it or sign it with a representative present.

What kind of companies uses digital onboarding?

All sectors are being transformed by digital identification, but specifically the financial sector. Consumers are offered a simple, easy, and frictionless registration process when registering for products by banks and financial institutions. With innovative digital onboarding systems, processes have been streamlined, costs have been reduced and times have been optimized.

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